Jeff Zisselman has always believed that what we do in life requires proper planning.  “One doesn’t just go out and run a marathon without establishing a base for one’s workouts.  When I have run marathons, I trained daily and had a vision for what I wanted to achieve.  I had a time goal and a fitness goal.  The same is true of how I always approached proper planning for a business or for a family estate.  I need to know the goal and ensure that the business has good daily habits to ensure success.”